What is digital art and what are its characteristics?

In the digital age in which we live, art has been undergoing a great transformation in recent decades. The arrival of new technologies has reinvented the concept of art, challenging traditional conventions of creative expression. Throughout this post you will discover what are the main characteristics and types of digital art, as well as the opportunities it offers for 21st century artists.

what is digital art?

Digital art is a form of artistic expression that uses digital technology as the primary means of creating works of art.

This type of art can manifest itself in various forms, such as digital images, animations, videos, interactive installations, generative art, among others. The works can be created from scratch with programs graphic design, 3D modeling or digital art software, or they can incorporate digital elements into physical works through digital technology. augmented reality or multimedia integration.

Features of digital art

Now that you know what this discipline consists of, discover what the main characteristics and types of digital art are.
Interactivity

One of the main characteristics of digital art is the interaction with the viewer. Their installations often allow the creation of immersive experiences that allow users to actively participate in the work.
Versatility

Digital art encompasses a wide variety of forms, styles, mediums and platforms. Its artistic manifestations include everything from static images to immersive videos, 3D experiences or complex animations.
Accessibility

Thanks to the internet and digital platforms, users can share and distribute their artistic pieces to a global audience. This feature has democratized access to art, making it possible for the artistic community to discover and appreciate digital works.
Technical Innovation

Innovation is one of the main characteristics of digital art. The growing technological evolution and the emergence of new tools for creating offer artists a wide variety of techniques to explore new areas. Advanced editing programs, 3D modeling and augmented reality tools are just some of the technologies that are driving digital art.

Types of digital art

Today, digital art encompasses a wide variety of techniques and styles, from illustrations and 3D modeling to animations and generative art. We tell you which are the most prominent types of digital art in the current contemporary scene.
Design 3D

3D modeling allows artists create three-dimensional objects and characters which can be used in movies, video games and simulations.

Using software such as Blender and Maya, 3D modelers sculpt and texture models with a high level of detail and realism.

pixel art

Pixel art is a form of digital art that uses small units of color, called pixels, to Create detailed and stylized images. This is a technique widely used in the entertainment industry, specifically in video games.

Pixel Art - Digital Art

Generative Art

This type of art uses algorithms and computer programs to create and design works of art autonomously with unique and complex patterns.

Generative Art

Digital animation

This type of digital art allows creating moving images using 2D and 3D animation techniques. Popular Tools include Adobe Animate, After Effects, and Toon Boom Harmony.

Digital animation

FX and VFX

In the entertainment industry, this type of digital art has a direct impact on the final result of movies, series and video games. It is a set of techniques that allow integrate fantastic and realistic elements in audiovisual productions, transforming the visual narrative.

VFX - Digital Art

Study Digital Art in TAI

Study digital art in TAI open a world of opportunities in various creative industries such as animation, film, video games, graphic design and advertising. Training in this discipline will allow you to combine creativity with technology, developing the skills most in demand in today's industry.

En TAI you can train in a multidisciplinary environment with the best tools and active teachers in the sector. Our academic program includes seven diplomas and six different specializations designed to boost and professionalize your talent in the industry.

Rigging, 3D Modeling, 2D and 3D Animation, Motion Graphics, VFX, Shot Composition... Discover all our degrees and prepare to create and explore the future of entertainment and animation.
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