Pinta Miami Boosts Latin American Art

TogetherWith Partners with Pinta Miami in Leading its US Communications
The historic Latin American art fair returns to Coconut Grove with one of its most ambitious editions.

In a move that reinforces Latin America's presence within the global art ecosystem, TogetherWith announced its partnership with Pinta Miami, one of Miami Art Week's most emblematic satellite fairs and an undisputed benchmark for contemporary art in the region. With 19 years of history, Pinta returns from December 4-7 to The Hangar in Coconut Grove, and the agency will be responsible for leading the entire communications and press strategy in the United States.

This edition promises to be one of the fair's most conceptual and rich, with two central curatorial sections: RADAR, curated by Isabella Lenzi, focused on organic materials, textiles, and intergenerational knowledge; and NEXT, curated by Juan Canela, which highlights experimental collaborations between artists and galleries, proposing new models of interaction in the market. Joining them is global curator Irene Gelfman, further strengthening the connection between Miami's cultural identity and the new currents of contemporary Latin American art.

In a context where the Latin American art market is growing in relevance and economic impact, Pinta Miami maintains its role as a cultural beacon. With the participation of more than 40 galleries, international collectors, museum groups, and private foundations, the fair positions itself as a key hub for understanding how the region's art evolves and how it engages with the world.

“As Pinta Miami's PR and communications partners in the U.S., we are thrilled to lead the media strategy, press relations, message development, and on-site operations this year. It is a milestone for our Art & Culture practice and an opportunity for our team to once again become deeply involved in one of Miami's most important cultural events,” said Florencia Franceschetti, Managing Director in Miami.

The program also includes a new edition of FORO Talks, titled “Decoding the Art Market,” where artists, curators, collectors, and researchers will analyze the movements that define Latin American art today. There will be performances, guided tours, and a robust content agenda that expands the fair's mission: to democratize access, broaden conversations, and open new spaces for innovation.

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